I’ve been trying to encourage my friend, Tom, to start podcasting. On Monday night I managed to persuade him to record a short, devotional piece considering the idea of ‘quiet times’, and upload it. I think Tom’s style of delivery fits the content perfectly.
Why not have a listen and let me know what you think? Would you like to hear more?
This is something else. On the one hand it mocks the pretence of so many modern art galleries (and indeed the artists that fill them), on the other it reminds us to look for beauty in the every day. I want to think this was more about the latter, but I fear it’s more about the former.
See some great applications of the Obama visual imagehere.
Without question, ‘Camp Obama’ ran a brilliant campaign, particularly in terms of its brand as a reflection of Barack Obama’s core message of progress. The interconnection between art, culture and politics during his historic run for presidency was brimming with sheer inspiration, and at times, unbridled creativity.
During George Bush’s reign in the White House, many American cars sported the bumper sticker ‘Don’t blame me, I voted for Bartlet’ – the fictional president of the TV show The West Wing. How does Obama’s team measure up?
Optimism is a strategy for making a better future. Because unless you believe that the future can be better, it’s unlikely you will step up and take responsibility for making it so. If you assume that there’s no hope, you guarantee that there will be no hope. If you assume that there is an instinct for freedom, there are opportunities to change things, there’s a chance you may contribute to making a better world. The choice is yours.
I love the creative idea behind this little campaign run by T-Mobile, and in particular the (apparent) sponteneity it captures – the way people join in with the fun and then immediately call friends to tell them about it. Genius.
Both this video and the one in the earlier post capture something of the change that seems to be happening in music video production, as more and more people make use of YouTube and Vimeo etc. Whether the video is created with a big budget or not, the principle seems to be to keep it simple. Make it look like something ordinary people could do, and the chances are they will have a crack at mimicking it and uploading their version, thereby increasing the popularity of the original.
Social media is the place where viral marketing is democratised. Your ‘product’ does well when ‘the people’ respond to it well. It changes the marketing game, and so far at least, I’m enjoying the results.